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faiola, Anthony. Producing the hybrid new media specialist: two prominent academic programs in graphic communication address the needs of an evolving industry. In: SIMPÓSIO NACIONAL DE GEOMETRIA DESCRITIVA E DESENHO TÉCNICO, 15., INTERNATIONAL CONFERENCE ON GRAPHICS ENGINEERING FOR ARTS AND DESIGN, 4., 2001, São Paulo. Anais... São Paulo: ABEG, 2001.
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Abstract

Those in computer graphics and new media curriculum development are gradually agreeing that today's "new economy" job market is increasingly demanding a new breed of communications professional that cannot be produced from the traditional single?disciplinary curriculum of the past. Also, in addition to a curriculum that is founded on sound theory and application, students must be exposed to solving creatively designed real world problems that challenge critical thinking skills in an ever?changing global and information?based economy that is intertwined with a media dependent society. Industrial professionals state that job placement is about optimum learning curves and a buoyancy to adapt to new tools, technologies, and trends in the market, especially with the accelerated growth of e?commerce. The late 1990s brought forth two dynamic academic programs in the state of Indiana, which are emerging as leaders in computer graphics and new media education in the United States. Purdue University's Department of Computer Graphics Technology launched an initiative that focuses on a new four?option graphics curriculum, new commitments from industrial partners and a global out?reach to similar programs abroad. Indiana University ? School of Informatics in Indianapolis' New Media Program had its beginning, which since then has grown to over 700 undergraduate and graduate students. Though both programs teach similar technologies, their academic profiles, mission and faculty are unique. This paper will touch upon their pedagogical approach and curriculum perspective and structure. We will also review and compare some particular issues that make their quest challenging in light of the demands of information communication, as these educators endeavor to produce the hybrid new media professional of the future.
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